October 2012
3 posts
The Blog of Target Marketing: 13 Tips for Twitter... →
targetmarketing:
Photo by cobalt123 on flickr.
This time last year, I was a Twitter skeptic. How do you find the time to tweet? Who cares what you ate for dinner? I don’t care what you are watching on TV.
What I knew of the service was limited because I wasn’t a participant. My judgment of Twitter was…
2PaperDolls - Blog: Brands & Twitter Fans: A... →
2paperdolls:
Brands on Twitter need to get their heads around a serious issue: They’ve become high-maintenance friends. They talk about themselves endlessly. They desperately want your attention. And they’ll manipulate you to get it.
Brand engagement is happening at the expense of good user experience, and…
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Facebook Engagement
If you’re looking to get better engagement out of your Facebook posts, add more pictures and start speaking in the first person.
Social media data expert Dan Zarrella — who tracked and analyzed more than 1.3 million posts from the 10,000 most-Liked Facebook pages — has released details about which posts get the most likes, shares and comments on Facebook, from post type and length to the best...
September 2012
31 posts
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The Ambassador Blog: Don’t Standby, Standout! 3... →
getambassador:
Picture this: You’re walking down a busy street and a bus zooms by, you saw some kind of ad but you’re suddenly startled by a loud speaker blasting the newest pop song…what was the name? You can’t remember because a man dressed as a sandwich just handed you a flyer with a special one-day offer!
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10 Key Facebook Marketing Features →
sagefrogmarketing:
Is your Facebook page a component of your marketing plan? According to this article on Forbes, many types of businesses can benefit from building a loyal audience for their Facebook page.
Want to boost your results? Here are ten tactics from the article:
1. Pin to Top 2. Highlight Post 3….
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10 Benefits of Using Social Media →
applesandorangespr:
According to the Internet world Usage statistics, there are currently over 6,930,055,154 (six billion nine hundred thirty million fifty five hundred thousand one hundred and fifty four) people logging on to the web. Question: are you positioned to benefit from all of this on a daily basis?
What…
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Sagefrog Marketing Group: Email Marketing Still an... →
sagefrogmarketing:
With social media and online marketing becoming increasingly popular, marketers may start to feel like email marketing has been forgotten. However, according to this infographic, email marketing remains an active – and often successful – channel. The infographic shows that 83% of consumers…
MySecretStaff: Using of Share Buttons →
secretstaff:
The Share button usually is on the bottom part of a page, a website, or even an article that you want to share. Once this button is clicked, that certain topic will be shown onto your own page and your friends and followers will be able to see it. In terms of social media, the Share button is…
KiMedia Strategies: Social Media Proves Value,... →
kimediastrategies:
Many still struggle with how exactly to measure and attribute success
Budgets for social media marketing are on the rise, with both B2B and B2C marketers proving they have generated leads and sales from their social outreach.
In its “State of Digital Marketing 2012 Report,” …
social media marketing in hotels: Twitter tweaks... →
hotelsocialmediamarketing:
Twitter changes…we all bitch, however secretly like it.
How will microblogging service Twitter make money?
Ryan Seacrest’s Twitter page.
commentary Advertisers are an amusingly needy bunch. They want your attention and ride on the back of attention-grabbing venues to steal it…
Quirler: Questing In Real Life
Boston, Sept. 16 - Quirler LLC, a Wisconsin based internet company, has been created to supply entertainment through their web venture. On the Quirler website, a character profile is created and the player gains access to quests that they can complete in real life. Completion of real life quests and submitting pictures and videos on the site give players the opportunity to earn rewards for...
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What to post
Content makes social media an effective tool for achieving core marketing goals including building brand, attracting prospects, converting customers, and supporting sales and advocates. Content feeds social media’s voracious appetite for information in a variety of forms.
Distributing targeted content across different social media platforms helps brands and businesses respond and engage with...
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Digital Media and Marketing: Maximizing the Power... →
thedigitalspace:
According to an eMarketer survey, most advertisers and agencies measure the impact of their social efforts only through soft metrics such as engagement. These include data such as number of followers, comments and time spent on social pages. While these metrics are an important yardstick,…
@thewordofed: It's not an effective social media... →
thewordofed:
It’s not an effective social media strategy unless it’s integrated.
Online Social Media Marketing
An integrated social media marketing service is my specialty. If you’re new to social media then I can create all your social media platforms, integrate them with each other for maximum…
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Website Likegate
Hide parts of content from your site visitors until they like your page. (As demonstrated here: http://spoiledbacon.com/adclick.html) The code can be written by hand or found for a fee online.
This is a great way to retain your visitors, but also give them an incentive to like by offering promo codes, hidden gems, or anything else they might like! Give it a try.
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Pinterest SEO
This week we expand our discussion on how to leverage Online Visual Marketing successfully in your bridal business by taking a fresh look at creating inspiration boards on Pinterest. You might think the point of Pinterest is to garner attention for your brand inside this busy social network. And, of course, it is. But the value of Pinterest to me is far greater than that. I’m also highly...
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5 Companies With Inbound Marketing Strategies That...
http://dlvr.it/28LXk
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Gaining Followers On Pinterest
#1. Pin Amazing Pics – The best way to get followers is to pin repinable, likable and commentable pics period.
#2. Create Specific Boards – The majority of your followers will follow specific boards rather then you. Make sure your pins go in the proper board and truly fit the description of that board.
#3. Follow Power Pinners – Follow people that pin amazing pics. This will give you great...
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7 WAYS HOTELS CAN WIN WITH SOCIAL MEDIA →
hotelsocialmediamarketing:
Hotel websites are very similar. They all have the same stock photos of beautiful people sitting in beautiful lobby’s, or the typical hotel bedroom and the navigation panel on the side to book the room. To the average consumer, your hotel website does not do much to differentiate itself from the…
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Social Media ROI – You’re looking in the wrong... →
collegegraduate:
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How Often to Post on Facebook
One of the most frequent questions I get from small business owners relates to how often they should post updates on their Facebook business page. Additionally, I get frustrated when I go to a business page and see very infrequent updates, with gaps of sometimes days or weeks.
So, how much is too much? or too little. How often should you be posting on your business page?
First off, there is no...
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Your Social Media Marketing Plan
Many marketers launch their social media programs because they feel they need to and then scramble to understand both how they will make these work and how they will be managed. Most of them do this with no goal in mind and worse, no understanding of how social media marketing (SMM) works.
Many believe that social is the answer to customer acquisition and are short-sided in defining realistic...
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Good Read: Event Marketing Ideas: Capturing &... →
jacquilope:
Social media can act as some of the greatest word-of-mouth marketing available. With platforms such as Facebook, Twitter, Instagram and YouTube, social media allows for the sharing of content in real-time. How can businesses harness this power?
Business 2 Community offers this article examining the ways information is shared at big events, and how to harness the power of shared...
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Email Is Still Huge, And That’s Where People Want...
Email is thirty years old, and it’s arguably bigger than ever, despite other technological advancements in computing and communication. The number of emails sent per day continues to increase, and there are way more accounts than even Facebook has.
This week, ReadWriteWeb interviewed the “father of email,” Ray Tomlinson, who implemented an email system in 1971 on the ARPANET (Advanced Research...
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Tips for having a memorable Halloween promotion
Now that summer is unofficially over, it’s time to start thinking about plugging in the remainder of your 2012 promotional calendar. There are some big dates still on the calendar, which means there are some big opportunities to keep your brand top-of-mind from now until the ball drops on 2013, starting with Halloween.
Here are five non-cavity inducing tips to make sure your Facebook page’s...
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Getting more comments
Are you tired of seeing no or very less comments on your blog posts? Do you feel sad when you find out that no one wants to spend his 2 minutes in leaving a comment on the post which took hours of your efforts? If the answer to above questions is Yes, then here is good news for you, on average more than 80% of blogs suffers from “No Comments†disease. And to help you in getting rid of it,...
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7 Fan Page Mistakes
After working with many companies on Facebook marketing, teaching many students, and speaking with many audiences, I’ve discovered some common mistakes that hold companies back from getting results. If you want to get better Facebook fan page marketing results, check this list and find out whether you’re making any of these mistakes.
Fan Page Mistake #1: Assuming People Go To Your Fan Page...
August 2012
71 posts
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7 Quick Tips For Becoming A Cover Photo Genius
So Facebook upgraded you to Timeline? Yeah, they did that to us, too.
In the short time the cover photo/profile picture dynamic duo has been around, we’ve seen both stellar and simple minded decisions made in regards to this piece of real estate. Here are some best practices for your cover photo that will help you on the road to Fan Page fabulousness:
KISS. Keep It Simple, Stupid. If you’ve...
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Five social media marketing mistakes →
splatforms:
Building your company’s social media presence takes time and effort, and it starts with a solid strategy that includes goals and measurements. However, even the best strategy can be undermined by common mistakes that you may not even realize you are making.Here are five of them.
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Social Media Marketing for Startups
socially-acceptable:
Ever startup these days needs to adopt social media. It’s a lot cheaper than paying for plain old advertising and a lot more effective. Using social media also enables you to connect with customers a lot more directly because they usually choose to. They choose to share your products, follow your blog, like you on Facebook and follow you on Twitter. It means they’re signing...
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Overused social media terms
If I had a penny for every time I saw, spoke, typed, Tweeted, or thought about the words “engage,” “value,” and “traffic,” I’d sure have a lot of pennies. A lot of ‘em. Working in social media means that you will use these terms more often than you’d like, and you may begin to sound like a broken record. Fear not – you work in social media, and you are creative, inventive, and a damn wordsmith....
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Teaming up SEO and Social Media
magnoninteractive:
In the current scenario, both SEO and SMO are boon to any business. If SEO can drive sales, SMO can scale up your business. Using these two marketing techniques can help you propel the user traction. Read this article to know more about this. See full article CLICK HERE
Good Read: Fast Company's #TheRules of Social... →
jacquilope:
Fast Company has hit a home run again with its new series of posts, #TheRules of Social Media. Inviting followers to share their own rule using the hashtag, they’ve come up with a series of posts that take a critical look at fundamentals in social media marketing.
Worth the read today: this article, linked above. It explains the value of engagement on social media, putting forth a...
16 Creative Ways to Use Twitter for Business
viqifrench:
See on Scoop.it - Online Marketing Boutique
“Twitter for business: Use these creative ways to bring new life and renewed business purpose to your Twitter efforts…:”
Viqi French: Many good Twitter marketing ideas via Social Media Examiner. Goes beyond to cursory tips and suggests solid strategies.
See on socialmediaexaminer.com
Learnings from My Pinterest Experiment :...
viqifrench:
See on Scoop.it - Online Marketing Boutique
Over the last couple of days I’ve begun to play with Pinterest again. It’s been ages since I first set …
Editor’s Note: Pro blogger Darren Rowse reports pleasing Web traffic results by becoming active on Pinterest again. He also provides good Pinterest marketing ideas for other bloggers who’ve yet to leverage the social media ‘darling.’
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Why You Shouldn't Buy Fans For Your Business -... →
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Infographic Social Media Influence on Purchase
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Social media tips for times of crisis →
ibmsocialbiz:
An analysis in Forbes of a Southwest Airlines social media campaign gone sour due to a technical glitch centers on the new role of customer service: + Set expectations — while working to identify and scope out the situation use social media to listen actively, acknowledge the issue, and let customers know what they can expect and when + Be sensitive — regularly scheduled Facebook...
